For Hyundai, cutting-edge technology and alternative powertrains give a huge opportunity. The car maker has rapidly evolved from an upstart budget competitor to a reputable global shark.
Doing so suggests catching up with counterparts, boasting long-established brand names and more experience at making vehicles. However, the new technology, disrupting the industry is gradually resetting the field, providing companies such as Hyundai with an excellent opportunity to prove they are capable of outsmarting and out-engineering their counterparts.
The 2017 Hyundai Ioniq appears to be a multi-faced successful demonstration of it. Customers can cycle through three different powertrains. These are plug-in hybrid, electric as well as hydrogen fuel cell. All of them are greatly contributing to a still-developing technology.
Perhaps, the only sign that the 2017 Hyundai Ioniq hybrid stands out from any other was the monitor attached to the passenger side of the dashboard. It offers a virtual view of the highway, as perceived by the vehicle’s on-board computer.